I’ve often wondered how designers think about planning their own weddings. Do they spend time crafting logo and identity systems to apply to their big day? Or do they leave it up to someone else? Knowing myself, I would be very hands on creating things like invitations, RSVP cards, etc. I’m always looking at things as a design project.
The funny thing though is I get to wear the groom’s hat, and traditionally it is taboo for a groom to be heavily involved. Women dream about what this day will be for them. The groom just picks out the suits and shows up. Not this groom. I’ve already started getting hands-on, and while my fiancee things is awesome because it helps get things done, you should see the look on peoples faces when I tell them how I’m laying out invites and helping with color choices.
Let me get off that tangent. The idea of these posts was to capture the rationale behind the design. For Part 1, I will focus on the the logotype and overall theme.
Its been a while since I have updated the site, so I felt that a new identity was needed. The logotype is based on the font Bodoni with a little twist for readability.